Elementor, a leading WordPress page builder, is available in both a free version and a Pro edition, each catering to different user needs with varying features and capabilities. This article compares Elementor Free and Elementor Pro, highlighting their distinct features, benefits, and the exclusive perks of upgrading to the premium version. By exploring these differences, users can better determine which version aligns with their website building requirements.

Key Takeaways

  • Elementor Free provides a robust platform for basic website building, but Elementor Pro offers advanced design features and functionalities.
  • The Pro edition includes exclusive widgets and templates that enhance the design process and provide more customization options.
  • Elementor Pro’s Theme Builder feature allows for comprehensive customization of headers, footers, and other dynamic content areas.
  • WooCommerce integration in Elementor Pro is a game-changer for e-commerce sites, offering specialized widgets and features for online stores.
  • While the Free version is a great starting point for beginners, the Pro edition is essential for professionals seeking to elevate their web design capabilities.

Choosing Between Free and Pro Versions

Introduction to Elementor

Elementor is a WordPress plugin that significantly simplifies the process of website building. With a real-time editor, it allows for the seamless design of web pages by dragging and dropping widgets onto the canvas.

The Free version of Elementor offers basic widgets and templates, sufficient for building a simple yet effective website. It’s particularly appealing to those just starting their web development journey or users with basic site-building requirements.

Free vs Pro: The Core Differences


  • Free Version: Offers 40+ basic widgets and 30 templates for simple site creation, including essential elements like text and images.
  • Pro Version: Provides 50+ advanced widgets and 300+ templates, with exclusive features like form builders and WooCommerce widgets for dynamic sites.


  • Free Version: Suitable for basic websites, but limited in advanced styling, theme building, and dynamic content.
  • Pro Version: Extends functionality with advanced styling, theme builder capabilities, custom headers/footers, and pop-up builders for interactive experiences.


  • Free Version: Allows customization but may be restrictive for complex, feature-rich websites.
  • Pro Version: Offers enhanced design and functionality flexibility, enabling the creation of diverse websites, from blogs to eCommerce platforms.

What the Free Version of Elementor Offers?

The Free version of Elementor provides users with essential tools and features to create a basic yet professional-looking website. It’s designed to be user-friendly, making website building accessible to beginners and those on a budget. The key benefits include access to a variety of widgets and templates that cover fundamental website needs.

Key Features of Elementor Free

  • 40+ Basic Widgets: These widgets cover the essentials for building a website, including text, images, and headers.
  • 30+ Templates: A selection of templates designed for various industries and purposes, enabling quick and easy website setup.
  • Responsive Design: Ensures that websites look great on all devices without extra work.
  • Drag-and-Drop Editor: A user-friendly interface that allows for the easy customization of pages.
  • Global Fonts and Colors: Offers the ability to set global settings for fonts and colors, maintaining consistency across the website.

Limitations of the Free Version

While the Free version of Elementor provides a good starting point for website creation, it comes with certain limitations:

  • Limited Widgets and Templates: Access to only basic widgets and a smaller selection of templates restricts design options and functionalities.
  • No Theme Builder: Lacks the ability to customize the entire theme, including headers, footers, and dynamic content areas.
  • No Advanced Styling Options: Basic styling capabilities mean limited control over the site’s visual aspects and finer design details.
  • No WooCommerce Support: Essential for online stores, this feature is missing in the Free version, limiting eCommerce capabilities.
  • No Pop-up Builder: Without this feature, creating engaging pop-ups for promotions or subscriptions is not possible.
  • No Advanced Form Builder: Limits the creation of complex forms, which are crucial for lead generation and customer feedback.

These limitations highlight the need for upgrading to Elementor Pro for users seeking advanced design capabilities, theme customization, and eCommerce functionalities.

Elementor Pro Advanced Features

Elementor Pro elevates the website building experience with features that cater to more advanced and dynamic site designs. This premium version unlocks a suite of sophisticated tools designed for professional-grade web development, ensuring users can create virtually any website layout and functionality they envision.

Pro Widgets and Templates

  • 50+ Advanced Widgets: Pro users gain access to a broader range of widgets, including sliders, form builders, and WooCommerce elements, enabling richer interactivity and functionality.
  • 300+ Pro Templates: A vast collection of professionally designed templates that cater to various niches and industries, offering more customization options and creative freedom.

Theme Builder Capabilities

  • Comprehensive Theme Customization: Unlike the Free version, Pro offers a Theme Builder that allows users to design and customize their entire theme, including headers, footers, and archive pages, ensuring a consistent and unique brand identity across the site.
  • Dynamic Content: Elementor Pro enables the creation of dynamic content, allowing elements like custom fields and posts to be dynamically displayed, perfect for blogs, portfolios, and eCommerce sites.
  • WooCommerce Integration: Enhanced support for WooCommerce allows users to design custom product pages, categories, and checkout experiences, providing a complete solution for online stores.

Key Differences Between Free and Pro Versions

Feature Comparison Chart

Selecting between Elementor Free and Pro requires knowledge of what each version brings to the table. The Pro version enhances Elementor with advanced features designed for professional web designers and businesses needing a comprehensive toolkit. Here’s a concise comparison to illustrate the main distinctions:

FeatureElementor FreeElementor Pro
WidgetsLimited set50+ extra widgets
TemplatesBasic selection300+ pro templates
Theme BuilderNot availableFull theme builder
WooCommerce IntegrationBasic widgetsAdvanced widgets and features
SupportLimited supportPremium support

While the Free version is a great starting point for basic website building, the Pro version offers enhanced functionality, such as exclusive widgets and templates, comprehensive theme building tools, and dedicated support for complex projects.

User Experience Differences

Both the Free and Pro versions of Elementor offer a user-friendly interface, with Pro delivering a more seamless experience thanks to its advanced features. The Pro version significantly enhances customization capabilities, enabling users to create more detailed and personalized website designs. Additionally, Elementor Pro users benefit from premium support and more frequent updates, which collectively contribute to a superior user experience.

Elementor Pro’s WooCommerce Integration

Elevating eCommerce: Elementor Pro’s WooCommerce Integration

Elementor Pro takes eCommerce to the next level with its WooCommerce integration, offering a suite of tools specifically designed to enhance online stores. This integration allows users to create custom, visually appealing product pages, streamline the shopping experience, and ultimately increase sales. The flexibility and power provided by Elementor Pro make it an invaluable asset for any WooCommerce-powered website.

Enhancements for Online Stores

With Elementor Pro, online stores benefit from a range of enhancements that improve both the appearance and functionality of the site. Users can design unique product pages, optimize checkout processes, and tailor shop layouts to match their brand’s aesthetic. These improvements not only make the store more attractive but also more user-friendly, encouraging visitors to spend more time and make purchases.

Custom WooCommerce Widgets

Elementor Pro introduces custom WooCommerce widgets that give users unprecedented control over the display of products and categories. These widgets include advanced filters, product ratings, and price sliders, allowing for a highly customizable and interactive shopping experience. By leveraging these widgets, store owners can guide customers through their product range in a more engaging and efficient manner.

The Power of Elementor Pro’s Popup and Dynamic Content

Elementor Pro revolutionizes audience engagement with its popup builder and dynamic content capabilities. These tools enable users to create highly engaging, personalized experiences for site visitors. Popups can be tailored for various actions, such as subscriptions or sales promotions, while dynamic content allows for the customization of web pages based on user behavior or preferences. This blend of interactivity and personalization significantly enhances the user experience and engagement on any website.

Creating Effective Popups

The popup builder in Elementor Pro offers a wide range of options for creating attention-grabbing popups. Whether it’s for email list building, announcing a sale, or guiding users through a site, the builder’s intuitive design interface makes it easy to craft popups that resonate with the audience. With advanced targeting and trigger options, users can ensure that these popups appear at just the right moment to maximize impact.

Utilizing Dynamic Content for Personalization

Dynamic content in Elementor Pro takes website personalization to a new level. By displaying content that adjusts based on the viewer’s behavior, preferences, or past interactions, websites can offer a tailored browsing experience. This could range from personalized greetings to recommended products, significantly enhancing engagement and the likelihood of conversion.

What Can You Achieve Free Elementor?

Even with Elementor’s Free version, users can accomplish a great deal. It provides a solid foundation for building a basic but polished website. The drag-and-drop interface, coupled with a selection of free widgets and templates, allows for the creation of professional-looking pages without a steep learning curve.

Effective Use of Free Widgets

Elementor Free’s widgets cover essential website elements, from text and images to basic forms and galleries. By understanding and creatively utilizing these widgets, users can design pages that are both functional and aesthetically pleasing. The key is to maximize each widget’s potential to enhance the site’s overall user experience.

Building a Basic Site with Elementor Free

Constructing a website with Elementor Free involves leveraging the provided templates and widgets to lay out pages, insert content, and style each element. While it may lack the advanced features of the Pro version, Elementor Free still empowers users to launch a website that looks great and functions smoothly. It’s an excellent starting point for beginners and those looking to get online quickly without upfront investment.

Comparing Pro Plugin and Cloud Service

Elementor has broadened its ecosystem, offering both a Pro Plugin and a Cloud Website service. This diversification caters to a range of user preferences, from those seeking complete control over their hosting environment to those preferring an all-in-one solution.

Elementor Cloud Website vs Elementor Pro Plugin

The Elementor Cloud Website provides an integrated solution, combining Elementor’s powerful design capabilities with hosting services. It’s designed for ease and convenience, perfect for users who prefer a hassle-free setup. The Elementor Pro Plugin, on the other hand, offers flexibility, requiring a separate hosting service but allowing for greater control and customization.

Choosing Between Self-hosted and Cloud Solutions

The choice between Elementor’s cloud and self-hosted options depends on user needs for control, flexibility, and simplicity. The cloud service simplifies the process with hosting included, while the Pro plugin caters to those who prefer selecting their hosting provider for potentially greater performance and scalability.

Advanced Tips and Tricks for Elementor Users

Custom CSS and JavaScript in Pro

Elementor Pro allows users to further customize their sites with custom CSS and JavaScript, offering the ability to create unique animations, interactions, and design elements that can set a site apart from the competition.

Optimizing Page Load Speed

Optimizing page load speed is crucial for SEO and user experience. Elementor users can achieve this through image optimization, proper widget use, and leveraging the performance settings within Elementor to ensure a fast, smooth site.

Community and Support

Accessing Elementor’s Community Support

Elementor’s community support includes forums, Facebook groups, and other online platforms where users can seek advice, share solutions, and connect with other web designers and developers.

Learning Resources and Tutorials

Elementor offers an extensive range of learning resources, including tutorials, blogs, and webinars. These materials are designed to help users of all levels, from beginners to advanced, to maximize their use of both the free and Pro versions of the tool.


Elementor Free is ideal for those starting their website journey, offering necessary tools for basic site construction. It’s a solid choice for individuals or small businesses needing straightforward functionality without financial investment.

Elementor Pro, in contrast, elevates website design with advanced widgets, comprehensive theme building tools, and exclusive WooCommerce integration, making it suitable for users seeking a more sophisticated online presence.

The Pro version’s subscription model also guarantees ongoing updates and dedicated support, ensuring websites remain cutting-edge.

The decision between Elementor Free and Pro hinges on specific project requirements, budget constraints, and the desired level of website sophistication, with Pro providing the tools for those looking to make a significant impact online.

Frequently Asked Questions

What are the main differences between Elementor Free and Pro?

Elementor Free offers basic widgets and templates to build a WordPress site, while Pro includes advanced widgets, theme builder capabilities, and WooCommerce integration for creating more complex layouts and custom online stores.

Can I use Elementor Pro templates with the Free version?

No, Elementor Pro templates are exclusive to the Pro version and cannot be used with the Free version.

Is Elementor Pro faster than the Free version?

Elementor Pro has an edge in backend speed due to additional optimization features that are not available in the Free version.

Does Elementor Pro require a different theme compared to the Free version?

Both versions work with any WordPress theme, but Elementor has introduced the Hello Theme, which is optimized for use with both Elementor Free and Pro.

What kind of support can I expect with Elementor Pro?

Elementor Pro users have access to a higher level of support, including a Pro Helpdesk and live chat, compared to the Free version, which offers basic support through a free helpdesk.

Is there a lifetime license available for Elementor Pro?

No, Elementor Pro is subscription-based, unlike some competitors that offer a lifetime license. You need to renew your subscription annually to continue receiving updates and support.